You never change things by fighting the existing reality. To change something, build a new model that makes the existing model obsolete.
Great post The Problem With “Innovation” in which he cites the above quote from Buckminster Fuller and points out that what looks silly, superficial, inconsequential and downright distracting when they’re first proposed can “suddenly” have fundamental consequences for society as a whole. Or, as the author puts it:
New models create new markets, but they’re often misunderstood at the outset. Stupid checkins reshape how we explore and experience the real world. Prepaying for tick tock watches reshapes financial markets. Silly status updates spark revolutions. And grainy glitchy video calls cut into the commercial air travel.
Something to think about.